Must! Financials
Collaboration. Accountability. Comprehensive Change. Sustainability.
Now more than ever, organizations face unprecedented pressure from increased needs. We are prepared to meet those needs—it's who we are.

Direct Impact Report 2024
In 2024, your generosity, combined with that of others, has amplified change across our community in ways no single gift could accomplish alone. Through our 100% model and trust-based philanthropy, we continue to invest strategically in frontline organizations and the leadership behind them. The results are powerful, lasting, and deeply rooted in collective action. Thank you for believing in this model, for investing in meaningful impact, and for being part of something bigger.
2024 Direct Impact ReportArchived Financials
2015
2013
2012
2024 Year End Financial Update
(un-audited, as of December 31, 2024)
Total Assets: $6.6M (includes Must! Endowment Fund $2.1M)
Community Giving Funds
- Beginning Fund Balance: $2.8M
- Income: $328K (general giving) + $1.2M (event income) = $1.5M
- Community Giving Commitments: $4.2M
- ($887K cash given with $2.5M project commitments through 2028)
- End of Year Balance: $1M available for new projects in 2025.
Overhead Funds
- Beginning Fund Balance: $1.4M
- The Roots Income: $1.1M
- Expenses: $624K (general overhead) + $624K (cost of events) = $1.3M
- End of Year Balance to carry into 2023: $1.1M